USM to sell beer, wine at games
The news that the University of Southern Mississippi is going to start selling beer and wine at its football games is a sign of the times.
Plenty of universities around the country are making the same move in order to bring in a little more money from the games. There’s no harm in that — except the irony that most of the players on the field are underage and could not buy a drink themselves — but USM officials surely will take a deep breath for the first few games with alcohol sales, hoping that none of the fans overdo it and start something stupid.
So far, most of the universities with big-time football programs have not yet decided to sell liquor during football games. The Southeastern Conference remains among the teetotalers. This shows the revenue differences between the big conferences and everyone else. Smaller-conference schools like Southern Miss must claw for every dollar to keep up.